Not everything needs to be louder.It needs to be clearer.
VERSION FRANÇAISE DISPONIBLE À L'AIDE DE GOOGLE TRANSLATE.
We design and refine websites and learning experiences that feel as good as they function - structured, intuitive, and built to convert.
5+ years designing, refining, and repairing digital & learning experiences for authors, educators, and organizations.
ABOUT THE FOUNDER
Bonjour! I'm Munirah — a bilingual web designer and learning designer with 5+ years of experienceOver the years, I have helped business owners, just like you, completely transform their company's digital experience into a delight, converting viewers into buyers, and fans.I have also designed learning journeys and experiences to effectively support employee, student and user learning in corporate and public sector companies.Ready for a transformation?
BRANDS WE'VE WORKED WITH
KIND WORDS
EN FRANÇAIS
TWO WAYS TO WORK TOGETHER
Learning Experiences
Thoughtfully designed, easy-to-follow learning experiences favour learning & retention.
Learning Strategy & Program
eLearning & Content Development
Training & Facilitation
Digital Enablement & System Adoption
Knowledge Management
Websites & Conversions
Websites and systems designed to be clear, structured, and easy to move through.
Shopify Websites
Squarespace Websites
Design Days (for sales page setup, light website refresh, checkout refinement)
Website Diagnostic - Immediate fixes
Conversion Audit - In-depth review
PHILOSOPHY
Why this work matters
A good experience feels effortless.A great one feels intentional.Whether someone is browsing a website or moving through a course, the experience should feel clear, satisfying, and human.Not rushed. Not overwhelming.Just... well made.That's what I design for.
SELECTED WORK
across PUBLISHING, EDUCATION, and PROFESSIONAL ORGANIZATIONS
Websites & Conversions
ÉCHOFICTIONS
From AUTHOR SITE to BOOKSTORERebuilt a Wordpress site into a bilingual (English/French) Shopify storefront designed for direct sales and long-term growth.
ÉDITIONS TERRE D'ACCUEIL
Restored a broken checkout systemRepaired a critical issue between platforms, restoring a seamless purchase flow still in use today.
BEFORE - Unpleasant Checkout Experience
AFTER - Corrected Checkout Experience
Learning Experiences
ORDRE DES CRHA
Built a complete learning experienceDesigned an interactive, accessible, multi-module
e-Learning course, now delivered as a paid training.
All modules delivered were SCORM and xAPI- compliant, made to fit CRHA's LMS.
CENTRE PATRONAL SST
Refined learning clarityRestructured e-Learning modules to improve usability, comprehension, and flow.
All modules delivered were SCORM and xAPI- compliant, made to fit CPSST's LMS.
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OUR PROCESS
DIAGNOSE
We identify what's unclear, underperforming, or quietly costing you.
CLARIFY
Structure, messaging, and flow are refined so everything makes sense.
REFINE (OR) BUILD
We optimize what exists or rebuild what's needed.
DELIVER
You leave with something clear, usable, and built to last.
SERVICES
The Website Diagnostic
TIMELINE : 3-5 Business DaysPERFECT FOR : EXISTING BUSINESSES WHO NEED A QUICK REFRESH
A focused review of what's quietly affecting your website's performance.
THE WEBSITE DIAGNOSIS INCLUDES:
A Loom video walkthrough
The Website Diagnostic Report (PDF)
WHAT'S IN THE REPORT?
First impressions & homepage clarity
Mobile experience review
Conversion & calls-to-action
Basic SEO observations
Top 5 priority fixes (ranked by impact)
The Conversion Audit
TIMELINE : 5-7 Business DaysPERFECT FOR : EXISTING BUSINESSES WHO NEED A COMPLETELY NEW STRATEGY
A deeper, more strategic breakdown of your website and conversion flow.
THE CONVERSION AUDIT INCLUDES:
Loom video walkthrough of your website
30-min 1:1 Strategy Call with Munirah
The Conversion Audit Report (PDF)
WHAT'S IN THE REPORT?
Everything from the Website Diagnostic AND
Full-page analysis (for entire website)
Flow + hierarchy review
Conversion mapping
Strategic recommendations
Shopify Website
TIMELINE: 6-8 WEEKSPERFECT FOR: E-COMMERCE BRANDS
Visually stunning e-commerce websites for online store owners. Conversion-focused Shopify websites that create an excellent online shopping experience.
INVESTMENT : FROM $5495
*(TAILORED TO THE SCOPE OF YOUR PROJECT)
Squarespace Website
TIMELINE: 4 WEEKSPERFECT FOR: SERVICE PROVIDERS
A beautifully curated Squarespace website that appeals to your dream audience. Squarespace websites that are unique and easy-to-manage after your launch.
INVESTMENT: FROM $2975
*(TAILORED TO THE SCOPE OF YOUR PROJECT)
Design Days
TIMELINE: 1 DAY OR 1/2 DAY
A PLANNED 8-HR INTENSIVE DESIGN DAY
OR
A PLANNED 4-HR INTENSIVE DESIGN HALF DAY
Need our design support to add something special to your website?
Book us for a day or two to get all the changes made for you!
8-HR FULL DAY INVESTMENT: $1495
4-HR HALF DAY INVESTMENT: $795
eLearning Consultation
Training should feel structured, clear, and easy to move through.We design learning environments that respect the user's attention - and make information easier to absorb and apply.
ELEARNING MODULE DEVELOPMENT INVESTMENT: FROM $6000 / HOUR OF CONTENT
FULL ELEARNING PROGRAM (MULTI-MODULE) INVESTMENT: FROM $12,000
TRAINING PROGRAM DESIGN INVESTMENT: FROM $4,500 PER PROGRAM
LEARNING STRATEGY & NEEDS ANALYSIS INVESTMENT: FROM $2,500 PER PROGRAM
DIGITAL ENABLEMENT / SYSTEM ADOPTION PROGRAM INVESTMENT: FROM $5000
*(TAILORED TO THE SCOPE OF YOUR PROJECT)
We build for the long-term... (just like our relationships with our clients)
Our clients don't just launch and leave.They return to refine, expand, and improve... and chat - because the work is designed to evolve with them.
If something feels off, it usually is.
We'll help you see it clearly - and fix it once and for all.
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